Theodora Lee has been writing and creating things for the internet since the Myspace era. Her career as an advice and lifestyle YouTuber saw her channel grow to over 250 000 subscribers, with a similar reach across her social accounts. During this time, she was named the most successful YouTuber in South Africa and was awarded and nominated for multiple creator awards including an international Nickelodeon Kids Choice Award nomination.
In 2018 she pivoted into advertising where she’s played a key role in growing business through ideas-led social media campaigns and Always On content. Over her short career thus far, she’s won several awards including a Webby Award Nomination for her work with Johnson and Johnson. Her innate understanding of social media and ability to connect with an audience is the perfect recipe for success.
For more information about her YA novel, Hashtag Happy, click here.