Arthur Attwell is the co-founder and director of Electric Book Works, an innovation leader in publishing and technology. His flagship ventures include Bettercare learning programmes for health professionals; Book Dash open-licensed children’s books; and Paperight, an award-winning experiment in distributed print-on-demand. He is a Shuttleworth Foundation Fellow and co-founder of the Digital Minds Network, a think-tank of digital-publishing experts working in developing countries.